Co-Brand Card Program

A co-brand card program lets a partner issue virtual and plastic payment cards carrying both the partner's brand and Wirex as the licensed issuer. Wirex remains the regulated issuer and retains responsibility for compliance, scheme obligations, and operational governance.

Launching with virtual cards only, or with both virtual and plastic cards, is at the partner's discretion.

Guide	Description
Co-Brand Launch Journey	Six-stage sequence from signed agreement to public launch
Card Design Requirements	Artwork specifications for plastic and digital wallet card art
Card Production & Ordering	Batch sizes, materials, pricing, proofs, and responsibilities
Card Packaging	Carrier and packaging options through TAG Systems or Burgopak
Pre-Launch Card Testing	Mandatory internal testing before card ordering opens to end users
Marketing Guide	Approval framework, claims rules, brand usage, and contacts
Marketing Jurisdiction Matrix	Where the card program may be marketed

Division of Responsibility

Party	Provides
Wirex	Issuing infrastructure, compliance oversight, scheme coordination, supplier governance
Partner	Brand strategy, customer acquisition, target geography, timely approvals, required prepayments
Card networks	Scheme rules, brand usage requirements, design and marketing approvals
Suppliers	Card production (TAG Systems), packaging (TAG Systems or Burgopak)